Following the sold-out GEL-Kayano 14, the Montreal design studio and sportswear giant continue their partnership.
Hot on the heels of another sold-out GEL-Kayano 14JJJJoundASICSGEL-Quantum 360, scheduled for release on June 26th.
First unveiled in a teaser by the Montreal-based design studio back in May, the sneaker has now received its full, detailed public reveal, confirming initial speculation and building significant hype among sneaker enthusiasts and minimalist design aficionados alike.
The Sneaker: A JJJJound Minimalist Ethos
True to JJJJound's signature aesthetic, the collaboration strips the technically complex GEL-Quantum 360 model down to its essentials. The shoe is expected to feature a muted, tonal color palette—leaning into earthy, off-white, and grey tones—with premium material choices that emphasize texture and craftsmanship over loud branding.
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Building Collaboration Momentum
This release continues a prolific and successful partnership between the brands. The quick follow-up to the sold-out GEL-Kayano 14 releases demonstrates a strategic alignment and strong market demand for JJJJound's refined reinterpretation of ASICS' classic and technical silhouettes.
How to Cop
The JJJJound x ASICS GEL-Quantum 360June 26th